Backup and Remote Access with KineticD KineticExtend and KineticSecure

Online backup and recovery is an important market offering for small businesses that often have limited or nonexistent on site IT staff to assist when systems go down. These companies need the same industry-strength storage and backup solutions as enterprises, but without the hefty price tag or labor overhead. That’s where KineticD comes in.


KineticD (formerly Data Deposit Box) is a Toronto-based company that provides continuous backup, restore, sharing, and access services for SMBs. Back in 2002, Data Deposit Box came to market to address a growing market for online data protection with a patented continuous recovery system for the data held on business-critical PCs and servers. Over the next eight years, the company paid attention to the way its customers, mainly small and midsize businesses, were using the service. The results led to the launch of a new set of solutions targeted at not only insuring protection of key business data but also providing remote access to that data and the applications that powered them.

Today, KineticD provides backup and remote access to more than 40,000 users in over 15,000 businesses. The secure online backup and remote access solutions can be used by businesses of any size, but resonate particularly well in the small business market. With its software-as-a-service model, KineticD provides added flexibility and ease of use and management for small businesses. New applications for the iPhone and iPad extend the functionality of secure remote backup and access to two of the newest productivity devices for the mobile business user.

For a full review of KineticD’s solution, please download the Upside Research KineticD Product Brief.


2008 Trend for SMBs – Round the Clock Support

I believe that independent 24-hour tech support is a growing market segment for small and medium businesses, as well as individual consumers.

Even with significant investments in ease of use, our computers, networks, home entertainment options and digital devices are getting more complex. Also, it’s still harder to connect and network all the devices, computers, and hard drives found in a typical home or small business—especially while trying to ensure the security and reliability of the your data and information.

From our research, we’ve seen a significant trend toward small and medium businesses using “outsourced??? technical support services—for everything from security or virus management to handling routine technical support calls or network configuration issues.

However, there are still many cases when it’s still a good idea to have in-person technical support available. For example, network configuration and network security issues are two areas where personalized, on-site technical support can be more efficient and effective than remote support.

For example, in my own organization, I’ve had a networking problem with one of my Windows XP Pro laptops, where it can’t see the other computers on the network, even though they can see each other. I’ve tried two remote support organizations and neither one was able to diagnose or solve what should be a relatively easy problem.